The lead up to Christmas is always busy. Orders increase, inboxes fill up, staff take leave, suppliers try to close out the year and everyone is juggling deadlines. It is exactly the kind of environment scammers love. And this year, they have a new advantage. Artificial intelligence.
Models like ChatGPT 5.1, Claude Opus 4.5 and Gemini 3 can write extremely convincing messages, mimic communication styles, generate cloned websites and even create realistic voice samples from only a few seconds of audio. What used to be an obvious scam is now something that can look and sound almost perfect.